Double l group
Full 360° Marketing Strategy
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A top producing real estate group in Miami, FL
DOUBLE L GROUP
Double L Group is a top producing real estate group that is part of ONE Sotheby's International Realty in Miami, Florida.
Because of the sales volume produced by Double L Group, they were ready to scale their business and needed a comprehensive digital strategy to build brand awareness and to acquire new leads for home buyers and sellers.
Together, Creativity Unleeshed and Double L Group have brought innovation to the industry, taking marketing methods traditionally used by real estate agents to new heights and always adding an original twist.
These efforts have resulted in a machine-like process to sell every listing, well-thought-out content to establish Elliot as an expert in his field, and over 1M impressions on digital ads.
Instagram
Content & Growth
Email
Marketing
Landing Page
Creation
PPC & Social
Media Ads
Notable Work
Instagram page
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Developed content strategy; grew the page organically from 200 to 4,200+ followers
Music video parody
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Click to view video
Wrote & storyboarded a hilarious music video parody to a popular Drake song to create buzz and build brand awareness.
Marketing booklet
Created a digital interactive booklet to outline the step-by-step process that Double L Group uses to sell homes, making it easy for potential new clients to browse through and insuring smooth listing appointments.
To go along with it, I storyboarded, scripted, and directed a video starring Elliot, where he explains the marketing guide in a concise & engaging way. Click here to watch the video.
COMPANY REBRAND
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Assisted with the concept and full execution of a company rebrand, ensuring ample announcements would produce a smooth transition and no confusion.
Digital Ads
Managed over $20k of ad spend on Google, Youtube, Facebook, and Instagram, reaching over one million impressions.
